Role
Event Intern

Date
Feb 24- June 24

At the Swedish Football Association, I played a key role in planning and executing football events, from national team matches to youth tournaments and promotional activations. My work combined strategic marketing efforts with hands-on event coordination, ensuring seamless operations and an engaging experience for fans.

Some key contributions include:
✔ Developed marketing and engagement strategies for youth national team matches (U21/U23), focusing on community outreach, ticketing processes, and fan experience
✔ Provided logistical and operational support during Swedish men's national team matches, assisting with entry management, ticketing flows, and media operations, including press conferences
✔ Worked in the mixed zone, coordinating player-media interactions to facilitate smooth interviews and press coverage
✔ Served as VIP & Hospitality Manager for the European Women's Under-17 Championship 2024, ensuring a premium event experience for guests and stakeholders

This internship strengthened my expertise in sports event management, football marketing, and live event logistics, further fueling my passion for creating impactful football experiences.